Digital Marketing Specialist

Overview We are seeking a creative Digital Marketing Specialist who will be responsible for creating compelling internal and external campaigns that enhance brand visibility and drive customer engagement. Responsibilities • Assist with day-to-day marketing tasks, coordinating marketing projects and activities as requested. • Maintain company websites including new content, images and analytics. • Produce marketing communications, such as flyers, brochures, and exhibition-related projects for trade shows and other necessary events. • Assist with the production of artwork, sourcing images, and print buying. • Create and schedule corporate email blasts, analyzing and presenting on the success of each campaign. • Create and maintain engaging text, image and video content for our social profiles. • Assist in the coordination and promotion of community service and team member engagement activities. • Manage internal company communication and visuals including posting content to intranet site and creating newsletters. • Create and manage external company communications including press releases, case studies, and brand awareness campaigns. • Organize the production of branded items, such as giveaways, stationery, and team member gifts. • Stay up to date with changes in all social platforms to ensure maximum effectiveness. Skills • Bachelor’s degree in marketing, communication, or other related field. • Strong written and verbal communication skills. • Creative thinking and problem-solving skills. • Ability to work effectively under pressure and with tight deadlines • Well organized and self-motivated • Intermediate skills in Adobe Photoshop and InDesign • Experience with Customer Relationship Management and Content Management System software preferred • Experience with Constant Contact preferred • Understanding of delivering against a marketing strategy that incorporates multiple channels preferred • 4-6 years of experience in marketing or related role • Proficient graphic design skills • Proficient in leveraging emerging social media platforms for outreach and engagement Join us as we strive to elevate our brand through innovative marketing initiatives! Job Type: Full-time Benefits: • 401(k) • Dental insurance • Health insurance • Paid time off • Vision insurance Schedule: • 8 hour shift Work Location: In person Apply tot his job Apply To this Job