YouTube Content Specialist
Our team is expanding! We have a new opening for a Youtube Content Specialist! This is an exciting Remote opportunity with an immediate start. This position requires a strong and diverse skillset in relevant areas to drive success. A salary of a competitive salary is offered, reflecting your skills and experience.
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The YouTube Content Specialist will create and execute a strategy to grow the Healthy Gamer Family channels. This *role is responsible for content channel growth as well as, nurturing audiences using high-quality, engaging, and informative content that aligns with brand and marketing goals. The hourly compensation for this role will be determined based on the candidate's experience and... qualifications. Scope of Work The YouTube Content Specialist will be responsible for the following tasks:  Scheduling, coordinating and creating original content for our primary parent channels (Youtube, Instagram, Facebook, WhatsApp) to encourage growth and engagement  Developing and executing a Youtube content strategy to grow our parent audience and establish thought leadership on modern parenting by leveraging insights from competitive research, trending topics, etc  Workshopping video topics, scripts, and video strategy (thumbnails, titles, etc) in collaboration with our primary channel creators  Repurposing existing parent content (Youtube videos, workbooks, course info, coaching handbook, etc) into social media content, including but not limited to: shorts/clips, teasers, GIFs, memes, infographics, carousel posts (IG), informational captions  Fostering community across our parent channels in order to build trust and nurture relationships with our audience, and creating opportunities for lead capture and marketing of parent product suite  Creating and implement a strategy for capturing leads to market our parent product suite to  Managing the day-to-day tasks for each of the parent channels, including but not limited to: scheduling posts, creating and/or directing written/image/video content, engaging with comments, engaging with similar brands/channels as appropriate, monitoring analytics to ensure content is performing as expected, etc  Collaborating with our team to ensure that the content is consistent with our brand messaging/voice and parent product positioning  Incorporating feedback from our team and stakeholders to improve the quality and effectiveness of social content.  Writing and editing captions, headlines, and descriptions for social media and YouTube as needed, ensuring they are engaging and optimized for each platform Qualifications  Proven experience as a Youtube Channel Manager, Social Media Specialist or similar role, with a strong portfolio showcasing successful content  Experience with video editing, thumbnail design, and other YouTube specific knowledge  Strong analytic skills to analyze data and identify trends  Demonstrated ability to simultaneously manage multiple channels  Understanding of brand principles and cultivating an engaged audience  Proficient in developing strategic content strategies using Shorts, Reels, and other social assets  Knowledge of the parent demographic and their relationship to their kids/technology  Familiarity with SEO principles and best practices is a plus  Experience with graphic design software such as Adobe Illustrator is a plus  Please note this is a contract role Apply Job!Â
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