Manager, Enterprise Marketing
Description:
• Develop and execute marketing strategies targeting healthcare providers and health plans.
• Create compelling content and messaging tailored to physicians, hospital administrators, health plans, and industry influencers.
• Build and nurture relationships with key provider stakeholders to drive adoption.
• Analyze market trends, provider needs, and competitor activity to inform strategy.
• Track performance metrics and optimize campaigns to maximize impact.
• Work cross-functionally with sales, clinical, and product teams to create seamless provider experiences.
• Establish scalable marketing processes to support long-term growth.
Requirements:
• 5+ years of experience building provider marketing strategies from scratch at a successful high-growth company.
• Proven ability to develop and execute marketing campaigns that drive provider engagement and adoption.
• Strong understanding of healthcare, provider networks, and market dynamics.
• Exceptional storytelling and messaging skills with the ability to translate complex ideas into compelling content.
• Data-driven mindset with experience measuring marketing effectiveness and optimizing strategies.
• Proactive, adaptable, and comfortable operating in a fast-moving, high-growth environment.
• Nice to Have Experience in health-tech or digital health.
• Familiarity with CRM and marketing automation tools.
Benefits:
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